# 0% to 5% Conversion Rate. How I Turned 2,300 Dead Clicks Into 119 Qualified Leads

Andrew found me through LinkedIn. We connected over AI and product building. Then he asked for help with his website:

[View this work](https://www.shkuratovdesigner.com/cases/ai-seo-startup)

## Andrew’s first message

Spending $2 000 on ads, getting clicks, zero conversions. Can you help?

Andrew, founder of Blogging Machine.

## In our discovery call, Andrew shared:

Product works (clients love it)

Traffic works (ads perform well)

Website doesn't work (obvious disconnect)

[Old version of the site](https://www.shkuratovdesigner.com/images/cases/case-4/old-website.webp)

## He was frustrated but data-rich.

He'd interviewed customers, tracked everything, knew his numbers. This made my job easier

[Analytics evidence: recorded form-start events](https://www.shkuratovdesigner.com/images/cases/case-4/research-data-1.webp)

[Advertising evidence: clicks, impressions, cost per click, and campaign spend](https://www.shkuratovdesigner.com/images/cases/case-4/research-data-2.webp)

## I spent several days in research mode:

Session recordings and user behavior patterns

Competitors

Andrew's interviews and reports about user behaviors and pain points

[Research video](https://www.shkuratovdesigner.com/ai-seo-startup/research-h264.mp4)

## I've got the ideal customer personas, value proposition, and biggest competitor strategies:

Startup founders who understand the value of SEO but don't have resources to do research and writing of blog articles

AI SEO blog writer cranks out human-like, SEO-optimized articles at scale

Sit back, relax, and watch your organic traffic grow 10x. Start now

Most early-stage founders know they need SEO but don't have the time to do it right. Blogging Machine handles everything from keyword research to writing and publishing, so you get high-intent traffic with zero effort.

More Traffic. Zero Effort. Powered by Your AI Agent

Seed-to-Series B founders and scrappy solo marketers who know SEO's worth but don't want to waste headcount, weekends, or runway on it

Your AI Agent is like a 5-people content team. Minus the coffee breaks.

## Here's what I proposed and why...

[bloggingmachine.io](https://bloggingmachine.io)

[Redesigned website video](https://www.shkuratovdesigner.com/ai-seo-startup/website-h264.mp4)

## Two weeks later, Andrew sent a message:

Dude. We got 119 conversions. Two trial activations. This is insane! 🤯📈

## The outcome

He spent the same amount of money and got the same amount of traffic, but this time with a new website fully designed and built by me, he got 119 conversions compared to 0 the previous time

## Next case: Context Menu

[A small menu. Big impact](https://www.shkuratovdesigner.com/cases/context-menu/clay)

## More work and contact

[Evgeny Shkuratov · Product Design Engineer](https://www.shkuratovdesigner.com/)

[Book a call](https://calendar.app.google/onRs9UQo6WKASrJL8)

[shkuratovdesigner@gmail.com](mailto:shkuratovdesigner@gmail.com)